Today, technological advances have opened a large gap between the POS and the cash register, both in its functions and in its characteristics. Something that leads us to think when we should use one product and not another. Knowing each product better everything will be much easier.
Let’s get in position … you are setting up a new retail business and, among the many things you have to look for, you may find the best cash register that your budget allows. However, someone has told you that better than a cash register you should buy a POS, for all the advantages it offers. Do doubts harass you and you just didn’t know about it? Well, with this article you will be clear why in almost all cases it is better to have a POS than a cash register.
Although many people tend to confuse both devices, the main difference between a POS and a cash register is that the first equipment works based on a conventional computer, while the second uses a system and the manufacturer’s own approach, which limits the functions of the team. Therefore, with a POS we not only have a cash register but also a complete PC to completely manage our business. And also do everything we do with a normal computer.
As if that were not enough, the POS allows us to access more data of our sales and operations, since it allows us to discriminate between clients, create invoices or even prepare accounting records and documents that help us manage our day to day. Something that will save us time in our daily management, which in the end will become money.
What gives us more a POS
The main advantage that a POS provides us with respect to a cash register has to do with flexibility when it comes to work. When operating with an open system, a POS allows us to fully customize every aspect of its operation, which allows us to have photos of the products, touch screens with which to dispense with the mouse and with a greater variety of accessories in front of the register . Thus, with a POS we can use cash drawers and reading guns but we can also connect a dataphone, ticket printers and many other additional peripherals.
Another advantage of the POS compared to the cash register always has to do with the information of our commercial process. Obtaining reports at a cash register is usually difficult, due to the device’s output limitations. However, in the POS it is possible to know how many units of each product have been sold, the data necessary to make cash checks, the expense for each client that has visited us and many other data.
That is another advantage of POSs over cash registers. If you want to develop your marketing policies efficiently, the POS offers you all the data you need, since you can even have personalized customer records and keep each of your purchases and operations under control. You will also be able to control your logistics, with the corresponding module, so that you know in real time the status of your warehouse and you can order those products that you need. The most advanced models even allow you to create order rules, so if the security stock that we have established is broken, an order is automatically generated. A function that we will not find in the registers.
As a final aspect, as we mentioned before, the POS is a PC specially designed for this type of use. However, this PC can still be used for everything you need. So if you want to use it to publish your offers on social networks or manage your corporate mail, as examples, you will be able to do it without problems.
The prices, at par
There was a time when many users who planned to buy a POS fled to know the cost of one of these devices. However, today we find a market in which the cost of a POS and a cash register are not as wide as they used to be. Especially if we consider all the advanced features that this device adds to our management.
As a reference, a register of the most basic of the market has a price of about 150 to 200 euros, while a simple POS is around 250 euros. If we move forward a little further, the tactile POSs approach about 400 or 500 euros, while the larger boxes reach 300 euros, without their functionality still approaching that of the aforementioned POS. Therefore, price differences are narrower today.
So, shouldn’t I use a cash register?
At this point you may imagine the answer to that question. However, if there are some cases in which the use of the cash register is more interesting than that of a POS. However, these cases are completely linked to the type of business we manage and their complexity, which are the main elements that will give us the key when making a decision.
In general, betting on a cash register will be recommended when our business is simple and does not use too many references of products or services. If we do not have to manage a broad portfolio, there is no problem in directly making it a conventional registrar. Cases such as a barber shop or a greengrocer without many references could be a couple of examples.
This type of use is also recommended when we do not need advanced analysis functions of our activity. Something that, on the other hand, we should have available in almost any business but it is true that it is not essential in the most basic ones that we have commented. In these cases it is not necessary to have databases with customers and buying behaviors, frequency of use and what are the most purchased products or services.